Behold The Big Apple

The Roger is a contemporary boutique hotel on Madison Avenue, located near an assortment of legendary Midtown Manhattan attractions such as the Empire State Building, Madison Square Garden and the Macy’s flagship store. A quiet, cool haven near famous 34th Street, The Roger is the ideal destination for one-of-a-kind New York vacations.

Attractions Near The Roger

Empire State Building

350 Fifth Avenue New York, NY 10018
(212) 736-3100

Just a short walk from our Midtown Manhattan boutique hotel, the Empire State Building is a 102-story skyscraper at the intersection of Fifth Avenue and West 34th Street.

Madison Square Park

Madison Square is located at the intersection of Fifth Avenue and Broadway at 23rd Street. Browse renowned sculptures, sit at one of the park benches to people-watch or take in the architectural beauty of the nearby Flatiron Building

Madison Square Garden

4 Pennsylvania Plaza New York, NY 10001
(212) 465-6741

See the New York Knicks in action or catch a live show by your favorite performer at the world’s most famous arena. Home to the best in sports, concerts, theater and entertainment, The Garden offers multi-level seating, drinks and food, and merchandise for sale.

Macy’s

Macy’s flagship store at Herald Square is a legendary shopping destination for visitors to New York. It is known for its Thanksgiving Day Parade, holiday window displays and visits with Santa. The ten-level store offers an impressive array of merchandise, dining, a visitor’s center and incredible sales year-round

Koreatown

Koreatown is generally bordered by 31st and 36th Streets and Fifth Avenue and Sixth Avenues. It is home to various Korean restaurants, bookstores, hair and nail salons, cafes and other shops.

Union Square

At Broadway and 4th Avenue between 14th and 17th Streets, Union Square is home to the year-round Union Square Greenmaket and popular Union Square Holiday Market.

Grand Central Terminal

42nd Street and Park Avenue New York, NY 10017

Just a few blocks away from our New York City boutique hotel, Grand Central Terminal is one of New York City’s primary transportation hubs. It also features a variety of restaurants, bars and specialty shops.

Nearby Flatiron Dining

To enjoy gourmet dining without venturing out of our New York City boutique hotel, head to The Parlour Bistro for light fare and creative cocktails or order room service at all hours of the day and night. The Roger is also home to the Breakfast Pantry, serving regional delicacies such as fresh croissants and pastries from Ceci Cela & Balthazar, jams and granola from Sarabeth’s, salmon from Petrossian and more.

In addition, the area is home to a number of highly praised Madison Avenue restaurants and Flatiron dining destinations.

Wolfgang’s Steakhouse

200 East 54th Street New York, NY 10022
(212) 588-9653

If you’re a fan of steak, make Wolfgang’s Steakhouse your dining destination. Dine in a classic atmosphere and enjoy an expanded menu with selections including the signature Porterhouse, Filet Mignon, Ribeye, Lamb Chop or opt for fresh seafood dishes like meaty crab cakes, lobster and more.

Penelope

159 Lexington Avenue New York, NY 10016
(212) 481-3800

Penelope is a café, bakery and bar offering homestyle favorites. Menu items include Nutella French Toast, Curried Chicken Salad, and Joey & Jack’s Chicken Pot Pie, served in a charming, loveable atmosphere.

Eleven Madison Park

11 Madison Avenue New York, NY 10010
(212) 889-0905

Experience grand New York dining at Eleven Madison Park, featuring creations by executive chef Daniel Humm. Pure, market-driven menus showcase foie gras, lobster and chicken in innovative preparations.

ilili Restaurant

236 5th Avenue New York, NY 10001
(212) 683-2929

Enjoy Mediterranean delicacies at ilili, a sophisticated Lebanese restaurant that pairs authentic Lebanese dishes with modern Mediterranean influences. Soft music, amber lighting and candles make this a romantic choice among Murray Hill restaurants.

Pranna

79 Madison Avenue New York, NY 10016
(212) 696-5700

Experience Pranna, a modern and exotic culinary treasure boasting a variety of palate pleasing Southeast Asian-inspired dishes. The restaurant’s warm ambience creates an intimate setting for any occasion.

Eataly

200 Fifth Avenue New York, NY 10010
(212) 229-2560

Taste and take home a delicious variety of handcrafted creations by culinary artisans at this vast gourmet Italian food hall. Don’t miss

Maysville Food & Bourbon

17 W. 26th Street (b/t 6th and Broadway)

This American whiskey bar and restaurant features a menu of smoked, grilled and charred flavors with a natural affinity for bourbon. You’ll find 150+ American whiskeys served in 1 oz. tastes and 2 oz. glasses; five all-time classics are offered by the decanter.

Black Barn

19 E. 26th Street

Seasonal, rustic American fare meets a modern farmhouse atmosphere in this barn-inspired setting where locally sourced, artisanal ingredients shine.

Upland

345 Park Avenue South

Airy and open, this stylish brasseries serves up hearty dishes layered with fresh flavors from California and Italy. Don’t miss the 500-bottle, food-friendly wine list.

Don’s Bogam

17 E. 32nd Street

This contemporary Korean barbecue joint just steps from the Empire State Building offers an authentic Korean cuisine, an extensive wine and sake list and cook-your-own BBQ at tabletop grills.

Vezzo

178 Lexington Avenue

Dine in or have this delicious thin-crust pizza (and lots more) delivered to your door. We love the Shroomtown pizza topped with white truffle oil and a trio of favorite fungi.

Manhattan Shopping At Its Best

New York City is a mecca for shoppers, with stores ranging from the vast Macy’s flagship in Herald Square to small SoHo boutiques and Fifth Avenue’s luxury landmarks.

Madison Avenue

200 Fifth Avenue New York, NY 10010
212) 229-2560

On the Upper East Side, Madison Avenue is home to a number of fashionable boutiques and retail favorites, which include Barney’s New York, DKNY, Bottega Veneta, La Perla, Valentino, Yves St. Laurent and several more upscale options. Ask our knowledgeable concierge for a Madison Avenue shopping directory.

Fifth Avenue

Between 34th Street and 59th Street, Fifth Avenue is one of the premier shopping streets in the world, often compared to Oxford Street in London, the Champs-Élysées in Paris, and the Ginza district in Tokyo. Lined with luxury retail stores, Fifth Avenue is your destination for shops like Bergdorf Goodman, Saks Fifth Avenue, Tiffany & Co., Cartier SA, Gucci, Louis Vuitton, Prada, Armani and more.

Macy’s

Macy’s flagship store at Herald Square is a legendary shopping destination for visitors to New York. It is known for its Thanksgiving Day Parade, holiday window displays and visits with Santa. The ten-level store offers an impressive array of merchandise, dining, a visitor’s center and incredible sales year-round.

SoHo

One of the most unique shopping destinations in the world, SoHo offers everything from art stands on the street to high-end boutiques. Go antiquing at the Jacques Carcanagues Gallery, browse art at Brentanos, go vintage at Amarcord, or designer at Dolce & Gabbana.